I had noticed and admired the
picture in this old ad a couple of days before I actually read the (very) fine
print, which was when I discovered that it's not only full of
detailed images of the advertiser's merchandise, it's also a puzzle!
Considering the graphic strictly as an advertisement
makes it pretty amazing in itself. After all, these were the days when
an advertiser's options for emphasis seem to have been (a) use bigger
letters, or (b) repeat the words 3 times. As in, "Boots! Boots!
Its visual complexity reminds me of the children's
magazine, Highlights, and their Hidden Picture puzzles, or the I
Spy books series. But it also reminds me of word search puzzles.
Alas, you will have to go to Lynn, MA to claim the
prize.... and you'll also have to go back in time 128 years.
here to see the rebus puzzle!